Influencer Pricing Calculator
Calculate how much to charge for sponsored Instagram posts.
Frequently Asked Questions
How much should I charge per Instagram post?
Pricing depends on follower count, engagement rate, niche, and content type. Nano-influencers (1K-10K) typically charge $10-100, micro (10K-100K) charge $100-1,000, and mid-tier (100K-500K) charge $1,000-5,000 per post.
Do Reels cost more than static posts?
Yes. Reels typically command a 1.5x premium over static posts because they require more production effort and tend to reach a wider audience through the Explore page and Reels tab.
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